Features & Benefits: • Free from alcohol, parabens & dyes • Enriched with silk extract • Glides away 3x more mess for silky smooth skin • Gently & effectively cleanses delicate baby skin • Leaves skin soft and feeling healthy • Leaves no unwanted residue behind • Hypoallergenic & pH balanced • No More  Tears formula is gentle to the eyes as pure water • Paediatrician and dermatologist-tested About the brand: At Johnsons we never stop raising the bar when it comes to what’s best for your baby, we’ve conducted 90% of all-industry-led research focused on understanding healthy baby skin. That’s why we listened to parents from around the world and reformulated our products, inside and out, to set a new standard for gentle. All in all, we listened to 26,000 consumer voices to help shape and refine our products, proposition, and packaging design. Johnsons products are naturally-derived, free from parabens, sulphates, dyes & phthalates, PH balanced and hypoallergenic. The results reflect our fundamental mission: creating a world where every baby thrives. Our newly-reformulated baby products don’t just cleanse and moisturize, they turn caring moments at every age and stage into opportunities to strengthen a baby’s bond with their parents. Johnsons choose gentle!